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Ways To Increase Page Impressions and Traffic on Your Blog

What is a Google AdSense "Page Impression"?

The page impressions or page views - how much time a user stays on your website and how many pages are visited. This is one of the most important things when talking about advertising. Page impressions are the result of good high quality traffic which is mostly based on the quality of the content available on your blog/website. If you build high quality content then people will enjoy navigating through your site and therefore, create page views.

In general, AdSense reports show the following fields of information:
  • Page Impression: how many times the page or pages containing the AdSense advertisement was shown to your blog/website visitors
  • Clicks: the number of times visitors clicked on an advertisement from your site
  • Page CTR: The clickthrough rate of an advertisement is defined as the number of clicks on an ad divided by the number of times the ad is shown (impressions), expressed as a percentage. (1) In most cases, a 2% click-through rate would be considered very successful, though the exact number is hotly debated.
  • CPC: is Cost Per Click. That is what Google pay you per click.
  • Estimated earnings: Your account balance for the time period selected. This amount is an estimate that is subject to change when your earnings are verified for accuracy at the end of every month.(2)
Below are some ways that could help you to increase the page impressions:

1. Navigation Menu

Create a navigation structure that is clear and easy to follow. You want to make sure that once you have a visitor, they can easily make it to other parts of your blog. Creating links within your blog pages is one of the best ways to increase the number of impressions for your website.


2. Posts Summary on Homepage

A very good method to increase your page views is to have a summary of your posts on your blog/website homepage. That will force visitors of your blog to click on posts link / read more button in order to see the full article. To show only a part (excerpt) of Blogger posts, read this tutorial:
Automatic Posts Summaries for Blogger with Thumbnails

3. Improve Blog/Website Load Time

If a blog’s pages load very slowly, then visitors will eventually lose patience and stop visiting more pages, sometimes sooner rather than later. A blog that has quick loading pages is a pleasure to browse and it encourages more clicks.

4. Add a Popular Posts widget
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Another great way to engage your readers to stay more on your site/blog and to browse through your content and make more pageviews is to add a Popular Posts Widget where you share some of the best posts on your blog.

Here are some nice Popular Posts widgets for your Blogger blog:

Popular Posts widget above Blogger Posts
Multi-Colored Popular Posts widget



    5. Add a Random Posts Widget

    If you have loyal visitors who come to your blog on a daily basis, a popular article widget will become boring just because they see it every day, with same posts. A random posts widget will mix the articles so that the probability for a post to repeat will be very low.

    Want to add a Random Posts Widget for your Blogger blog? Then take a look at this tutorial:
    Random Posts widget with thumbnails

    6. Link to Related Posts at the End of a Post

    how to, tricks, awesome
    Displaying a related posts is a smart way for keeping your site visitors around. The widget links to stories that are relevant and interesting to readers of a particular post, keeping them engaged with your blog, and increasing your traffic.

    If you don't have it on your blog yet, see this Related Posts Widget tutorial for Blogger blogs: Add the Related Posts Widget with Thumbnails to Blogger


    7. Add internal links to your content using related anchor text

    Include a link in a new post to related information in a previous post. When you link to a previous post that you've written you should consider doing it so with descriptive words of the post, rather than generic words. (don't use simple words like "click here for more"). Adding links to previous articles will determine your visitors to view articles and automatically will be converted into page impressions.

    8. Provide links into your social networks profiles or forums

    Share your blog links on Facebook, Twitter or any other websites or popular forums. Answer to questions on the web. But be careful to not be too intrusive and always try to give pertinent info.
    You wouldn't want to support or to be considered as a spammer, don't you?

    9. Add a search box

    A lot of websites does not have a search box. As a result, the visitor will leave the site if he didn't find anything further relevant. For best results, you should be using the Google custom search widget. You can embed the Google search box directly in your blog. The search results will be more relevant than those that are provided by your default search box.



    10. Add Social media buttons 

    Give your visitors multiple options to tweet, bookmark and share your posts via Facebook as well as save your whole blog. Put social icons below your post and in the sidebar, make them visible and let them be found easily.

    11. Use a clean background for your posts and readable fonts

    Avoid dark backgrounds, tiny and sophisticated fonts, and make written content the visually most distinct part of your blog. If your main objective is to deliver a message and get the visitors reading your stuff, then you should make this process comfortable for them.

    12. Advertising

    And finally, getting people to your site may just be a matter of getting the word out. By using pay-per-click advertising, you can create an inexpensive advertising campaign to get more people to your site.

    Following these tips will surely increase your blog's page views, which will make your blog traffic high in the future. Good luck!

    How to optimize Images and Increase Blog Traffic

    This tutorial will explain you how to optimize images before uploading them to internet. Generally most of people don't optimize images before uploading it to Blogger as needed. Optimizing images should be done when talk about the SEO (Search Engine Optimization). Learning the correct and proper way of optimizing images in blogger is important. Google Image search is used widely for finding quality reference images, icons and photos. A great percentage of our blog traffic depends on Image search. When we are downloading images, most of the time they are saved with very odd names and we don't take any interest in modifying the name. So you should always consider two things when uploading images to Internet these are proper use of alt tag and image name should be change with proper keyword. Let me explain..

    1. Change Image Name with Keyword
    see in the screenshot
    When we are downloading images from Internet, generally they are saved in local drive with some very odd name like untitled.jpeg, img1.jpeg etc. So changing these names with appropriate keywords is always helpful. For example, if i want to add img1 or untitled in this post then definitely i will change these name with those words which describe the content called keywords so i will change to image SEO.jpeg or optimize image.jpeg.


    2. Use alt attribute

    Search robots can not read multimedia may it be graphic images or flash. An image is meaningless for search spiders if it is not defined(tagged). So to tell search robots what the image is all about, we can add an alt tag to our image code. When you add a photo to your post editor, switch to "Edit HTML" mode and find the HTML code for the image which will look something like this:

    <div class="separator" style="clear: both; text-align: center;">
    <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEigEIo9KYBtYu-vGpH8JL0AVC2BgXV3gcgX701S41amnAtgp3K1wXA4zl9jHE9WLRIHNDmRkcl5Mxh74paI_t4SZo-CUItnNlL3Nuau4SXK5IBscNMFiGaqqJa1IP0_sqiciv8y_z_n6EQH/s1600/how+to+seo+optimize+blogger+posts+titles.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="104" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEigEIo9KYBtYu-vGpH8JL0AVC2BgXV3gcgX701S41amnAtgp3K1wXA4zl9jHE9WLRIHNDmRkcl5Mxh74paI_t4SZo-CUItnNlL3Nuau4SXK5IBscNMFiGaqqJa1IP0_sqiciv8y_z_n6EQH/s200/how+to+seo+optimize+blogger+posts+titles.jpg" width="100" /></a></div>

    Now you need to identify the HTML code of the image which is marked with red. Just add the underlined alt tag after <img as shown below:

    <div class="separator" style="clear: both; text-align: center;">
    <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEigEIo9KYBtYu-vGpH8JL0AVC2BgXV3gcgX701S41amnAtgp3K1wXA4zl9jHE9WLRIHNDmRkcl5Mxh74paI_t4SZo-CUItnNlL3Nuau4SXK5IBscNMFiGaqqJa1IP0_sqiciv8y_z_n6EQH/s1600/how+to+seo+optimize+blogger+posts+titles.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img alt="image description" border="0" height="104" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEigEIo9KYBtYu-vGpH8JL0AVC2BgXV3gcgX701S41amnAtgp3K1wXA4zl9jHE9WLRIHNDmRkcl5Mxh74paI_t4SZo-CUItnNlL3Nuau4SXK5IBscNMFiGaqqJa1IP0_sqiciv8y_z_n6EQH/s200/how+to+seo+optimize+blogger+posts+titles.jpg" width="100" /></a></div>

    Replace image description with your own keywords. And try to write short sentences to describe them, also keep description limited to 4-5 words. Less is better.

    How To SEO Optimize Your Blogger Blog Titles For Higher Search Results

    This is called "Blogger/blogspot Title Swapping". Swapping blogs title can help boost your position in search engine results page listing and also increase clickthroughs. From an SEO (Search Engine Optimization) perspective, page title is the most important element in your blog in terms of ranking well in search engines. If you look at your browser's title bar you will notice that Blogger's default templates display your blog title in front of each page or post title. So page title would normally be displayed as:

    search results, blogger seo, seo

    After swapping the blog title, it will be appearing like this:

    seo optimization, title swapping, blogger optimize
    This kind of placement will be also appearing in google search results. The reason why you should put post titles at the beginning is because users are more likely to search for specific post content rather than the actual name of your blog. So having the post titles at the beginning increases your chances of being found.

    How to optimize blogger post titles

    Step 1. Log in to your Blogger Dashboard and go to Template > Edit HTML


    Step 2. Check the "Expand Widget Templates" checkbox


    Step 3. Find (CTRL + F) this code:

    <title><data:blog.pageTitle/></title>



    Step 4. Replace the code above with this one:

    <b:if cond='data:blog.pageType == "item"'>
    <title><data:blog.pageName/> |<data:blog.title/></title>
    <b:else/>
    <title><data:blog.pageTitle/></title> </b:if>

    Step 5. Click Save Template and you are done.